I'am

Juliana V Nino

Glad to have you here! I’m a passionate marketing graduate with a flair for entrepreneurship, blending creativity, enthusiasm, and self-drive in every project. My journey encompasses hands-on experiences in social media, customer engagement, and leadership, notably at Bistro´67, where I spearheaded impactful social media content. As a versatile traveller, having lived in Colombia, Mexico, Australia, and Canada, adaptability is a cornerstone of my skill set.

As a co-founder of ELX Workout, I excelled in entrepreneurship, leveraging Digital Marketing Skills to build a thriving client base. Committed to continuous learning, I hold top honors in Marketing from Durham College and pursue a Bachelor’s Degree in Sports Training. My endeavours reflect my passion for nature, movement, and immersive experiences.

Explore my resume, portfolio, or personal journey for a deeper insight into my story and contributions.

Portfolio

Content Creator

 

As a dedicated Social Media and Marketing Content Creator for Bistro’67 restaurant at the Centre for Food, Durham College, I took pride in capturing the essence of the culinary experience through compelling visuals and engaging content. With a keen eye for detail and a deep understanding of the brand’s identity and objectives, I meticulously crafted menu item photos and videos that resonated with our audience.

Leveraging my creativity and technical skills, I independently produced captivating reels infused with music and illustrations, consistently meeting deadlines and exceeding expectations. My efforts didn’t go unnoticed; several of my posts were promoted and reshared by accounts with a larger reach, such as Durham College and Explore Whitby, further amplifying our brand’s visibility and engagement. Moreover, my ability to represent the brand through aesthetic designs that resonated with our audience and remained true to the brand identity played a significant role in our success.

Digital Marketing

With a focus on fostering positive client relationships, I’ve been instrumental in consistently expanding our customer base to its maximum capacity. My adept oral and written communication skills have enabled me to convey information persuasively and accurately, further strengthening our client connections. I’ve honed my abilities in active listening, persuasion, and sales closing techniques, always prioritizing a client-centered approach in every interaction. Additionally, I’ve acquired proficiency in WordPress, leveraging this skill to create a website complete with a landing page that generated over 100 effective leads. Through these efforts, I’ve not only bolstered our clientele but also contributed to the overall growth and success of the business.

Personal Brand

Within my portfolio, I’m thrilled to showcase the culmination of my efforts during my studies at Durham College, where I diligently built my personal brand. At the heart of this endeavor lies the creation of my own website, meticulously designed to reflect my unique identity and expertise. Alongside the website development, I devised a comprehensive marketing strategy aimed at amplifying my reach to peers seeking advice and potential collaborators. This strategy was crafted with meticulous attention to detail, leveraging design principles and skills acquired through Adobe Suite to ensure maximum impact and engagement. By applying these skills, I aimed to not only showcase my capabilities but also provide valuable insights and support to others in my field. Through the creation of a brand book from scratch, I was able to solidify my brand identity and establish a cohesive visual language that resonates with my audience. This project represents a milestone in my academic journey and a testament to my dedication to continuous growth and innovation in digital marketing.

The creation of this brand book now serves a dual purpose: 
If you’re considering collaboration, you can download the brand book below to gain insight into how to work with me. Also, feel free to contact me to receive the InDesign file for free, allowing you to utilize the template and all its elements in your endeavours. 
 
Whether you’re seeking guidance or inspiration, I hope this brand book proves to be a valuable asset.

My Journey

2014 . From Street to Career: Igniting Movement and Passion

My passion for sports reignited with the discovery of a new activity known as "street workout." This marked the beginning of a journey to push my limits, where I learned that with discipline and a genuine passion for what you do, amazing things can happen. Achieving my first pull-ups was a significant milestone, showcasing the power of dedication and perseverance. It was at this point that I made the decision to pursue my Bachelor's degree in Sports Training, driven by my newfound passion and determination to excel in the field.

2017. Beyond Borders: Embracing Adventure and Opportunity

This period marked the emergence of my desire to live overseas and immerse myself in new places and cultures, particularly sparked by my exchange program during my 8th semester in Mexico. It was during this time that I learned the invaluable lesson of seizing opportunities for adventure, despite any uncertainties they may bring. My experiences included leading sports groups in a school and the gymnastics league at Benemeria Universidad Autonoma de Puebla (BUAP). These experiences taught me about resilience, leadership, and, most importantly, the joy of embracing life to the fullest. Returning home with the highest average of the semester opened doors to further fantastic opportunities, which I'll delve into next...

2018 . From Street Workouts to Barcelona's Streets

The saying "good stuff brings more good stuff" couldn't have been more true for me. Thanks to achieving the best average, I earned the opportunity to pursue a diploma in sports nutrition. Little did I know, this accomplishment would lead to an even greater reward. Upon signing up for the diploma, students were informed of a special incentive: the student with the best average would be awarded an all-expenses-paid trip to Barcelona, Spain for a week. Needless to say, I was highly motivated by this enticing prize, and I gave it my all. It paid off, and I secured the opportunity to explore Barcelona. While not every endeavor yields such remarkable results, I also recall another instance where I nearly won a trip to Argentina but ended up receiving an English course as the second-place prize in a trivia contest. Though it wasn't a travel opportunity, I appreciated the chance to enhance my skills. Through these experiences, I learned the importance of always giving your best, seizing opportunities, and making the most of every situation.

To be continue ...

"Mi mamá mima yo mimo a mi mamá", "Camarero desencamronamelo." These are no sense senteses I wrrite usually when my mind just goes away. like now. See you soon 🙂

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